E-commerce is a new way of thinking and the Internet is a trend, It has become the only way to upgrade the transformation that the traditional enterprise fuse the Internet. In recent years, mining machinery and equipment enterprises have gradually turned to the Internet marketing platform, but the growing cost of promotion and the unsatisfactory effect make enterprises get into trouble.
It is understood that the economic downturn has a great impact on all walks of life, mining machinery industry is no exception, market demand continues to decline, industry competition is increasingly fierce, under pressure many enterprises have begun to enter the e-commerce in the hope that by means of e-commerce to open up the situation.
Mining machinery industry use electronic business platform to achieve the case is increasing and it is better than the initial expected effect. In 2014 industry and information technology ministry minister Miao Wei said that "Science and technology has never been such a profound impact on economic and social development and social progress, Scientific and technological innovation has never been so important and urgent as it is now. We must put the ability to enhance innovation in a more important position to adapt to the new trend of manufacturing development and create an upgraded version of China's manufacturing industry."
Henan Zhengzhou Mining Machinery Co.,Ltd set up the ministry of e-commerce to specialize in the development of the Internet business, it has brought new inquiries and performance for the enterprise, which brought new opportunities for development in a complex competitive environment to the company. Many enterprises in the industry are aware of the advantages of the Internet and they are exploring the road of the transformation of the internet. We believe that the mining machinery enterprises will get more and more from the electricity business platform, and make outstanding contributions to the successful transformation of enterprises.